Experiential Designer / Art Director

Career Area:

Marketing

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

The candidate would be responsible for managing the development of creative concepts, working with all functions within the Creative group at Ironworks-developing and delivering compelling content that consistently meets business objectives while exceeding client expectations. The right person is also expected to confidently present compelling ideas to colleagues and clients internally, influencing decision-making, and promoting cross-functional collaboration within Ironworks.

The candidate would be heavily involved in creative strategy, scoping, and brief writing as well as all stages of creative development, review, and approval-from concept to quality control to completion. If being a "doer," "creator," and "influencer" sounds like you and you have a killer portfolio that showcases your ability to deliver best-in-class creative solutions, then we want to hear from you!

Manage creative projects from start to finish including concept, application, art direction, creative execution and delivery.

Responsibilities

• Develop effective environmental wayfinding strategies and designs.

• Conceptualize innovative spatially integrated brand experiences.

• Determine form and functionality for environmental features.

• Consult with architects on optimal locations and specifications for design elements.

• Determine creative direction for signage, displays, and other features.

• Leverage research insights on target audiences to inform aesthetic and experiential choices.

• Oversee and provide art direction through fabrication and installation.

• Partner with internal and external stakeholders to envision creative designs.

• Outline comprehensive design/build plans and detailed specifications.

• Travel to oversee quality execution per plans and creative vision.

• Lead creative presentations and pitches to clients.

• Oversee complete design lifecycles across multiple concurrent projects.

• Help establish proposals, estimates, and work with external vendors on cost efficiencies.

• Create informative and entertaining graphics, photographs, audio, video, and other visual elements for visual communication media within the field.

• Adhere to the company's brand voice. Act as a resource/contact for brand issues.

• Collaborate with marketing and creative teams to conceptualize projects, write briefs, obtain materials, finalize designs, and frequently communicate the status of all projects with clients and stakeholders.

• Be a valuable partner with the Strategy and Project Management teams to ensure that all work delivers on the creative brief

• Oversees the work of other designers and producers. Determine the overall style in which a message is communicated visually to its audience.

Skill Descriptors

Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.

Level Working Knowledge

• Communicates the importance of customer needs/expectations and commits to resolving them.

• Researches and verifies customer needs and expectations.

• Solicits customer satisfaction feedback and acts on improvement opportunities.

Collaborating: Knowledge of collaborative techniques; ability to work with a variety of individuals and groups in a constructive and collaborative manner.

Level Working Knowledge

• Demonstrates experience participating in productive collaborative processes.

• Under guidance, initiates collaborative meetings.

• Assists in communicating shared goals with diverse groups and parties.

Creativity: Knowledge of the approaches, tools, and techniques for promoting creative, original thinking and ability to apply it to a variety of business situations.

Level Extensive Experience

• Maintains balance between innovation and pragmatism.

• Challenges accepted ways of operating.

• Monitors innovations in field and explores usefulness in own function.

Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.

Level Working Knowledge

• Delivers helpful feedback that focuses on behaviors without offending the recipient.

• Listens to feedback without defensiveness and uses it for own communication effectiveness.

• Makes oral presentations and writes reports needed for own work.

Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.

Level Working Knowledge

• Provides prompt and effective responses to client requests and interactions.

• Monitors client satisfaction levels on a regular basis.

Vendor/Supplier Management: Knowledge of external provider management processes and ability to effectively manage the business relationship with external providers (e.g. vendors, service providers, contractors, consultants and suppliers).

Level Working Knowledge

• Works with vendors to assure that products or services are delivered to time and quality specifications.

• Provides feedback on vendor performance to responsible contract administrators.

Promotion and Marketing Communications: Knowledge of different promotional and marketing communication techniques; ability to use different marketing channels and tools in combination to focus on how a business communicates a message to the market.

Level Working Knowledge

• Abides by the organization's policies on promotion and marketing communications to enhance business outcomes.

• Analyzes audiences during promotional and marketing communication events, to understand their perspectives.

Qualifications

• Bachelor's degree or relevant design experience.

• Expert in brand development and integration of corporate brand voice and messaging.

• Expert with Adobe Creative Cloud and MS Office Suite tools.

• Outstanding portfolio demonstrating originality and innovation.

• Excellent communication, presentation, and coordination skills.

• Detail and quality focused with ability to multitask seamlessly.

• Passionate about team collaboration and autonomous creative direction.

You will leverage exceptional creative talent and project leadership to develop captivating experiences. If this aligns with your skills, apply now!

#LI

#BI

Summary Pay Range:

$95,640.00 - $143,520.00

Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.

Benefits:

Annual incentive bonus plan*

Medical, dental, and vision coverage

Paid time off plan (Vacation, Holiday, Volunteer, Etc.)

401k savings plan

Health savings account (HSA)

Flexible spending accounts (FSAs)

Disability benefits

Life Insurance

Parental leave

Healthy Lifestyle Programs

Employee Assistance Programs

Voluntary Benefits and Employee Discounts

Tuition Reimbursement

Career Development

_*Subject to annual eligibility and incentive plan guidelines_ .

Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at ~~~/careers.

Posting Dates:

April 2, 2024 - April 30, 2024

Any offer of employment is conditioned upon the successful completion of a drug screen.

EEO/AA Employer. All qualified individuals - Including minorities, females, veterans and individuals with disabilities - are encouraged to apply.

Not ready to apply? Join our Talent Community (~~~) .

There's more to work at Caterpillar than just the work itself. We hire smart, friendly people and it shows in our culture. We hold ourselves to high standards and make sure our values of integrity, excellence, teamwork, commitment and sustainability come to life in the way we work. We make sure our employees feel continuously challenged while also supported. We provide professional growth opportunities, including leadership programs. We celebrate the diversity of our team, while also working together as one Caterpillar.

Our culture, like everything at our company, is made possible by each employee's contribution. Person by person, we create the environment we work in, and we are proud of the Caterpillar we've built.