Cleo • Chicago, IL 60684
Job #2677055299
Marketing Associate
at Cleo (US)
Chicago, Illinois
Cleo is a cloud integration technology company focused on business outcomes. Every day, we ensure that each one of our 4,000+ customers' potential is realized by delivering solutions that make it easy to discover and create value through the connections and integration of enterprise applications supporting critical workflows. By providing the industry's most complete and flexible integration offerings, we are helping our clients build trusted relationships across their partner ecosystems today, while providing all the control and visibility they need to advance their business tomorrow. In a nutshell, Cleo is a rapidly growing category leader in ecosystem integration software and we have experienced tremendous growth over recent years.
As a Marking Associate, you will be focused on the creation, implementation and maintenance of ongoing marketing campaigns spanning across both prospective and customer accounts. The ideal candidate will be data-driven and intent on optimizing various marketing channels including LinkedIn, display, email, and more. The Marketing Associate is expected to consistently collaborate with other peers on the Cleo marketing team as well as cross-functional GTM stakeholders within sales, product, engineering, and customer success in efforts to attain monthly, quarterly, and annual program KPIs. During your time in the role, you will gain a full understanding of how to engage multiple personas within Cleo's targeted industries through different tactics and collateral that drive conversion at each step off the buyer's journey.
What You Will Be Doing
Assist in the creation of marketing campaigns with the intent of creating leads, building pipelines, and acquiring customers
Ensure campaigns are accurate and error-free
Analyze and report on campaign KPIs in order to make recommendations for new tests and iterations
Continuously assess and report on the results of campaigns and implement improvements where necessary
Assist in the execution of events, conferences, and tradeshows to generate qualified pipeline and brand awareness
Maintain a cross-channel integrated marketing calendar throughout the year
Develop expertise in our executive buyer personas and target industries
Stay on the cutting edge of marketing best practices by researching the latest trends and gathering new ideas from industry analysts and experts, vendors/agencies, and peers/competitors.
Your Qualifications
Bachelor's degree with a concentration in Marketing, Communications, Advertising, Business or Management
Strong knowledge of marketing channels (e.g. website, email marketing, display, LinkedIn, etc.) with intuition to optimize for performance
An eye for attention to detail
Experience working independently and driving initiatives in a cross-functional environment
Ability to manage many tasks with strict deadlines
Clear and effective verbal and written communication skills
A self-starting demeanor, ready to accept opportunities to make an impact
Cleo Communications, LLC is an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability status, protected veteran status or any other characteristic protected by law.
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